Park Inn By Locals Signals New Brand Partnership

Park Inn by Radisson joins forces with “Spotted by the Locals”

At Park Inn, our goal is to make travel easier. For the past few months, we have been developing new ideas which would make your vacations and holidays as easy as possible.

Today we’re excited to publicly announce a partnership with award-winning online travel guide “Spotted by Locals“, which creates travel guides for 50 cities across Europe, curated by local residents.

It is the first time that Park Inn by Radisson has signed a brand partnership with an online third party and will see ‘Spotted by Locals’ founders Bart and Sanne van Poll stay at 11 Park Inn hotels across the region, providing honest reviews of each hotel as they go. Cities being visited include Stockholm, Prague and Berlin (for a full list of locations please visit: blog.parkinn.com/spottedbylocals).

‘Spotted by Locals’ founder, Bart van Poll, said: “As we travel very frequently to meet our bloggers, we have always recognised the importance of centrally located comfortable accommodation. We are thrilled to have the opportunity to stay in Park Inn by Radisson hotels on our two-month trip around Europe!”

Park Inn by Radisson hotels Social Media Manager, Pieter Vanden Abeele, said: “This exciting partnership represents another step along our journey towards creating the most relevant, the most informative and the most interesting content possible for our digitally-savvy customers. They are fed up with tired, outdated reviews and guides; they want up to date information, written by people like themselves for people like themselves: current, cool and contemporary.  This partnership will see that delivered and we look forward to working with Bart and Sanne to make it happen.”

‘Spotted by Locals’ started sharing stories on the Park Inn by Radisson blog on April 14, 2015. See more at blog.parkinn.com/spottedbylocals.

About Park Inn® by Radisson

Park Inn® by Radisson is a colourful, dynamic, midscale hotel brand providing a hassle-free and easy hotel experience. Park Inn understands the modern social traveller – always connected, always switched on and always on the go; with free Internet, Smart TV, multiple power outlets…we are adding colour to life through our flexible and functional spaces, our people and our energy.

Park Inn® by Radisson has 190 hotels in operation and under development across Europe, the Middle East, Africa, the Americas and Asia Pacific.

Park Inn by Radisson is a part of Carlson Rezidor Hotel Group, which also includes Quorvus Collection, Radisson Blu®, Radisson®, Radisson Red, Park Plaza® and Country Inns & Suites By CarlsonSM. For more information and reservations visit, http://www.parkinn.com.

Media Contacts:

Keum Roling, Corporate Brand & Communication Manager, keum.roling@carlsonrezidor.com

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s